POP Cash review

Introduction Another year, another review! Now’s the time to check one of the most popular pop sources of the moment: PopCash! Does this name sound familiar to you? Probably! This is the ultimate review for all the media buying ninjas who want to succeed in the world of pop traffic. In this article, us gals are gonna review the PopCash platform in detail, help you with campaign creation, and we’re also gonna look at some of PopCash’s features that’ll help you optimize your data and get those extra dollars. Grab your cup of coffee and let’s start! PopCash History Just like any other business, PopCash began with a simple idea. After months of careful planning and development, it blossomed into one of the most well-known advertising platforms in the affiliate marketing industry. Advertisement You’ve probably heard about PopCash before. PopCash is focused on a very specific type of traffic: Pop traffic. Even though pop advertising may be annoying to most audiences, this format is loved by a great number of advertisers. Why? Due to its high conversion rates and the awesome availability to promote in both mobile and desktop devices. PopCash was founded in 2012 by co-founders Alex and Radu and it rapidly became an enormous success. With headquarters in Bucharest, PopCash uses a technology where popunder ads are displayed in a completely different window, under the current browser page. At first, PopCash was only focused on selling desktop traffic. However, due to the market demand, a new business opportunity appeared. In 2013, mobile traffic also became available on the platform. This proved to be a success since mobile continues to be one of the biggest trends in affiliate marketing. By 2015, PopCash was receiving more than 500 million unique monthly visitors, becoming part of Alexa’s Top 500 Global Sites. Additionally, PopCash is best known for their user-friendly platform. Due to the fact that’s so easy to use, media buyers are using this ad network to buy traffic for their campaigns. In general, and when compared to other ad networks, PopCash is by far one of the easiest to navigate, create campaigns and – most importantly – when it comes to the optimization phase, it displays the most relevant features. This means you won’t feel overwhelmed by a ton of useless info! This is particularly useful if you have just begun your path in the world of media buying and feel that some ad networks showcase a bit too much when it comes to features and capabilities available for campaign optimization. However, don’t think that PopCash is a place for newbies. No! They also have some optimization capabilities that allow those savvy Media Buyers to dive into a much deeper analysis and get that sweet detail about their campaigns. But, hey! If you don’t believe us, keep reading! We’ll show you all you need to know about PopCash! PopCash Overview At first glance, some ad networks can be somehow overwhelming due to the number of tabs, optimization capabilities, and tools available. This is what sets PopCash apart from all other platforms available in the market. Let’s take a look! PopCash has got one of the most (if not the most) user-friendly interface you can find out there when it comes to buying traffic. It’s clean, simple and it only displays relevant, useful information. However, their user panel is still under construction or – as they say – it’s now in its beta stage. Don’t panic in case you find that some features aren’t available. They’ll be there in the near future! But let’s get our hands dirty and move on with our review. If you already have an account on PopCash, this is what you’ll see right after logging in. Their dashboard is simple and clean. This means it’s easier for you to get started, exploring the platform like a master who makes it rain faster.